Improving Communication with Your Design Team

The most important factor that directly determines the efficiency of our communication efforts is the so-called “shared understanding.” Everyone on the team needs to know the purpose of the product, the idea behind it, the needs of the end users, and the actual value we are delivering. We all have to agree on every single one of these issues. Not only that − all of us, as a company, need to discuss the user experience, the deliverables, and the business potential of the product.

So what are the best practices we use to achieve shared understanding between the client and the design team, and to improve communication?

How to Improve Communication with Design Team?

Continue Reading

Using Technology to Connect Volunteers with People in Need


In a perfect world, we’d only use technology to do good, to foster more real-life interactions, and to help each other. Well, reshaping our world to be a little more perfect every day is what we’re all about. One idea that struck me recently is that we could use readily available mobile technologies to connect volunteers with people in their vicinity who require a little help each day — not permanent care and supervision, but assistance with small tasks and everyday activities, like crossing a busy street near their home, getting groceries, or walking their dog for a couple of minutes. The timeframe for the task is set to be smaller than 20 minutes but that does not preclude volunteers from staying longer. The general assumption, however, is that each instance of help would conclude within this 20-minute-long window, a “quick helping hand,” so to speak.

Continue Reading

Using Technology to Foster Real-Life Interactions in the Workplace


If you take a look at the current landscape of productivity and to-do list apps, every product out there seems to be thoroughly researched and polished down to the smallest detail. To-do lists and other apps help us stay productive and work as efficiently as possible. But what about breaks in between periods of intense concentration? Our conceptual app helps people relax together and promotes human interaction in the workplace. By combining the capabilities of to-do list software (like Things or Asana), Harvest (or other time-tracking tools), the Pomodoro Technique, Slack integration, and indoor location sensors (like Estimote Beacons), we devised a concept for a simple app that might solve an important problem plaguing the contemporary workforce: finding the right time to meet with your co-workers, either as a group or for a face-to-face convo. We want to foster more real-life interactions in the workplace with a little help from modern technology.

Continue Reading

Trends and Concepts for 2016: Sensors and the Workplace


The turn of each year is marked with forecasters trying their best to predict trends that will take the world by storm in the coming twelve months. Tech, design, and business consultancies are busy trying to identify tendencies and opportunities that might occur in the near future and figure out how to help others tap into them. We thought that it might be fun to show how these trends might work together in an app. In order to take advantage of their full potential and demonstrate how our approach positions trends as business and design opportunities, we combined them with real user needs. Trends are a great creativity trigger, but when it comes to app design you need to be both creative and realistic, so we distilled one idea that banged around our heads into a concept of an app that might actually work and help people.

Continue Reading

Ingredients for a Remarkable TV Experience

“The Ingredients Series” is an ongoing design endeavor at Macoscope; its purpose: to push the user experience envelope across different industries in order to envision potential business value.

Future TV

As we were catching up with all our favorite TV series and movies over the holidays, we asked ourselves: “What kind of TV experience users would want to pay for?”

This question, combined with our obsession with UX and UI tweaks, resulted in a bold vision of an all-in-one experience designed around opportunities mostly unexplored by all the major players. An ever-rising number of platforms, content providers, and syndicators are entering the mobile application market, but their primary oeuvre consists of streaming apps that enable users to comfortably switch screens and consume content on the go. Yet it is both smaller screens and our digital environment that are doing a much better job of providing users and companies with superior experiences.

Continue Reading