Ingredients for a Remarkable TV Experience

“The Ingredients Series” is an ongoing design endeavor at Macoscope; its purpose: to push the user experience envelope across different industries in order to envision potential business value.

Future TV

As we were catching up with all our favorite TV series and movies over the holidays, we asked ourselves: “What kind of TV experience users would want to pay for?”

This question, combined with our obsession with UX and UI tweaks, resulted in a bold vision of an all-in-one experience designed around opportunities mostly unexplored by all the major players. An ever-rising number of platforms, content providers, and syndicators are entering the mobile application market, but their primary oeuvre consists of streaming apps that enable users to comfortably switch screens and consume content on the go. Yet it is both smaller screens and our digital environment that are doing a much better job of providing users and companies with superior experiences.

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Our Farewell to an Eventful 2015

Our Farewell to an Eventful 2015 The beginning of the year is always a good moment to look back and get a new, fresh perspective on things past. 2015 was truly a great year for designers and developers, and with widespread adoption of collaborative software like InVision and Slack, more amazing products got shipped faster and in a more effective manner. Looking forward to all the things that 2016 has in store for us, we prepared a short list of events that had the most profound impact on the industry in 2015:

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10 Things Pizza Can Teach You About Great User Experience


Sometimes I play this funny game when I’m out having a beer with my friends. We come from completely different professional environments: the group includes structural engineers, lawyers, chemists, actors, developers, entrepreneurs, and me, a UX designer at Macoscope. After a couple of rounds, we often talk about work-related problems and when doing so we follow this one special rule: we use a common denominator.

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7 Things Matt Damon Taught Me About Digital Disruption


Journeying through the galaxy (my childhood dream) turned out to be unfeasible as a profession, so today I’m a UX designer at Macoscope. I consumed Andy Weir’s The Martian almost in one sitting and it nearly ruined last Christmas for me as I received the final warning from Santa for being antisocial. But it was worth it, as the book seemed mesmerizingly real. Being a huge fan of SF, when I first heard about the casting decisions for the upcoming movie adaptation of the book I was very skeptical, to say the least.

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